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Local Search – Google Places is so 12 Seconds Ago

For those looking to increase their business search engine optimization by placing their company listing on Google Places, you’ll be shocked to learn it will soon be gone according to a recent story by Search Engine Land. Google Places and Google+ Local Pages have merged and Google Places will be phased out for a new “Zagat-influenced” [...]

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5 Call-to-Action Copy Tips to Get People Responding

Have you ever thought you had great ad copy for your latest digital marketing campaign, only to be disappointed in the results? The tips below may help you or your marketing team to write compelling call-to-action copy that gets the results you’ve been looking for. Verbs & Subjects: Leveraging the power of verbs—words that express [...]

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How to Leverage Pinterest for Your Small Biz, Non-Profit, or CPA Firm

Lately, there has been a lot of online buzz about Pinterest, the online, social media platform where you post images and things of interest you find that others can view and “pin” if they like. You may be thinking, “Great! Another social media platform to maintain.” Jason Falls, CEO of Social Media Explorer and author [...]