Here are 18 social media writing tips I share with my students each semester. They might come in handy for you as well. Be on and write for the right platform. Ask questions. Have a clear call to action. Diversify your content and your post writing style. Include relevant hashtags. Tag other people when you […]
18 Social Media Writing Tricks You Wish You Knew Before Read More »
A client of mine recently asked me about a CRM tool. What did I think was best for their firm? There are many factors to consider before choosing a CRM, including: Cloud vs. On-premise Define features and functionality you need Ensure the system integrates with other apps Request a demonstration, test drive, and free trial
Top 10 CRMs for Accounting Firms Read More »
It’s nearly year-end and you want to go out with a bang. Here’s how you can make a holiday message that keeps on giving well into the new year. Plan a holiday campaign that is launched throughout the month and provides tips, gifts, and discounts your clients can use. Focus on fun and festive message
12 Holiday Marketing Campaigns for Businesses Read More »
There’s still time, but not much, to create a Thanksgiving B2B marketing campaign that will have them asking for seconds. Here is what you’ll need along with examples. Ingredients 1 Campaign objective 1 Freebie 1 Landing page 1 Headline 2-3 Bullet points 1 Call to action 1 Image or video 1-4 Form fields Sprinkle in
Your Thanksgiving B2B Marketing Menu Read More »
When it comes to B2B marketing ideas for the ultimate fright-night, keep ideas bite-sized and easy to digest. Carve out some time to create a fun-filled campaign bound to startle your clients and have them screaming for more. Here’s how. Snackables – Create an odd number of social media posts to share throughout the month.
7 Frightful B2B Halloween Marketing Ideas Read More »
