google_plus_logo-368x270 Local Search – Google Places is so 12 Seconds Ago

Local Search – Google Places is so 12 Seconds Ago

For those looking to increase their business search engine optimization by placing their company listing on Google Places, you’ll be shocked to learn it will soon be gone according to a recent story by Search Engine Land. Google Places and Google+ Local Pages have merged and Google Places will be phased out for a new “Zagat-influenced” […]

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Scale_Pinterst-Facebook Facebook Versus Pinterest - A Case Study

Facebook Versus Pinterest – A Case Study

With all the hype about these two social networks this year, it comes as no surprise that a company that leverages both platforms would compare the advertising ROI. Pretty smart I’d say. That company was Boticca.com, an online destination for unique fashion and jewelry from over 260 designers in 40 countries. The Findings Boticca.com conducted […]

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TwitterBirdComputer 3 Simple Things to Tweet Each Day

3 Simple Things to Tweet Each Day

Twitter is not a new medium, though many people feel like it is. In fact, Twitter was announced at South-by-Southwest in 2006 and quickly went mainstream shortly thereafter. Since then, it has over 200 million accounts in existence as of September 2011. As you consider social media in your firm, take a look at Twitter […]

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Call-to-Action 5 Call-to-Action Copy Tips to Get People Responding

5 Call-to-Action Copy Tips to Get People Responding

Have you ever thought you had great ad copy for your latest digital marketing campaign, only to be disappointed in the results? The tips below may help you or your marketing team to write compelling call-to-action copy that gets the results you’ve been looking for. Verbs & Subjects: Leveraging the power of verbs—words that express […]

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