Backlinking is a strategy for acquiring hyperlinks from other websites. The purpose of it is to get more exposure and visibility for your site. The more backlinks you have, the better, right? Not necessarily. Linking is an important component of search engine optimization (SEO) since popular search engines like Google use links to crawl the […]
Backlinks – Quality Versus Quantity Read More »
I was teaching a corporate SEO course recently. One of the things we talked about was finding keywords to help them rank on search engines. There is some science to the keyword ranking game, but most importantly it’s where you place those keywords that has the most impact. Here are some tips I shared with
Crush the Competition – 10 Keyword Planning Tools for SEO Read More »
Search engine optimization (SEO) is the organic way in which people find your company. It’s not done through advertising, though the use of keywords in ads can help increase organic rankings. It’s the terms, words, or phrases people use in search engines (Bing, Google, YouTube, Facebook, etc.) to find your brand name, services, products, and
Crucial SEO Tips to Boost Your Site Ranking Read More »
Similar to more traditional SEO efforts, voice search relies on queries from keyword commands. For example, if you search for “heal” in traditional SEO methods, you’ll be presented with healthcare and medical information. But, if you were to search for “heal” audibly, the search engine may present you with healthcare information, shoes (heel), or possibly
Voice Search’s Influence on Accounting Firm SEO Read More »
If I had a dollar for every time I heard this… I conduct about 5-7 website audits per year. They are time consuming and detailed oriented. But, oh, they are very interesting to analyze. What are some ways you can overcome this? Create a content theme calendar so each month you post content on the
Help! My Site’s Not Ranking for Any Keywords Read More »
