This ebook/whitepaper was written to give CPAs a fundamental understanding of how to use social media and digital marketing in their firm.
It starts off with customer relationship management techniques, then works its way through some social media and digital marketing tips, and end with “Rounds” a Facebook app that could help improve virtual teaming.
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1 | Introduction
2 | You Know More Than You Think About Your Clients—4 Ways
to Strengthen Your Email Marketing
3 | Three Tweets a Day to Real Results
4 | Five Steps to Turn LinkedIn Into a Lead-Generating Machine
5 | What Accountants Need to Know About Pinterest
6 | Five Ways to Add Pinterest to Your Marketing Mix
7 | Is “Rounds” the Next Big Thing in Video Chat?