Personal-Branding-Feature-Image Personal Branding for the Small Business Owner

Personal Branding for the Small Business Owner

Many people think personal branding is only for celebs, yet each and every one of us has, and is, a brand. Personal branding, by definition, is the process by which we market ourselves to others. We do it each and every day through what we say, how we act, and yes, by what we wear. […]

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Google-Alert_Feature-Image 5 Google Alert Service Alternatives

5 Google Alert Service Alternatives

It’s been known for while now in the online marketing community that Google Alerts is going away. We’ve seen declines in alerts notifications, and are wondering just when it’s going to halt all together. None of us are certain. But with the recent demise of the RSS reader and other changes, it could be any […]

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Slideshare-Visibility-FeatureImage 7 Ways to Increase Visibility Using SlideShare

7 Ways to Increase Visibility Using SlideShare

For those who may not use SlideShare, you are missing a great opportunity share your content socially, while increasing search engine optimization (SEO) and online visibility. Further, the ShareShare audience is highly professional, ComScore feels even more so than LinkedIn. You can tag content, which we all know helps with SEO and helps to increase […]

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WhyAClientNewsleter_Small Lead Generation with Customer-Focused Newsletters

Lead Generation with Customer-Focused Newsletters

Generating revenue is more critical than ever for businesses today. Markets may be saturated and business development can be highly competitive. With these demands, how do you professionally and consistently market your business to prospects and customers? A customer newsletter is one way to keep your business’ name front and center with customers. It’s also […]

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AuthorRank_blogger Marketers Be Aware – AuthorRank to Rule SEO in 2013

Marketers Be Aware – AuthorRank to Rule SEO in 2013

In the past, marketers were focusing on keywords and search engine optimization to highly influence their brand’s search engine results page (SERP) ranking. In 2013, there is a strong likelihood that will change. What will be the focus? Author rank (AuthorRank) or agent rank. How does it work? The more an agent writes on a […]

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TimeForTaxes Is Your Marketing Campaign and Website Ready for Tax Season?

Is Your Marketing Campaign and Website Ready for Tax Season?

Tax season may seem far into the future; when in reality, it’s just around the corner. Now is the time to be thinking about your marketing push—starting now in fact—and your website and digital marketing content to prepare for the upcoming tax season and to draw in new clients. Below are few key tasks to […]

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