7-Step Foolproof Content Development Strategy

When it comes to content development, it’s not just about sharing quotes, adding great photos, and dropping in a video now and again. It’s mostly about developing and sharing great content your clients, prospects, and industries you serve can use. Here’s a seven-step, foolproof content development strategy you can being using today. Identify pain points […]

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GDPR and Its Impact on AdWords Campaigns

By now you’ve probably heard of the General Data Protection Regulation (GDPR). It requires some additional information to be posted on your website, such as terms and conditions, privacy policy, and a data collection opt-in; but, what you might not be aware of is its impact on your Google AdWords campaigns. Here are some highlights. […]

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7 Easy Tips To Increase Social Media Engagement

When it comes to social media engagement, more doesn’t mean effective. Here are seven tips you can easily implement to increase social media engagement on a variety of platforms.  Include a relevant photo Ask your followers open-ended questions, like, ‘What’s your favorite “fatherism” from your dad?’ Repost and share your followers’ posts (tip: this is […]

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When is the best time to launch my website?

Knowing when to launch a new or redesigned website takes as much planning as the actual design. Here are some tips you can use to help plan for the launch; plus, pitfalls to avoid. Launch Plans Prior to any website launch, testing is paramount. But, there are many moving parts in a website launch, including […]

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Answers to your burning GDPR questions.

If you’ve been hearing about the European Union (EU) new data privacy law, the General Data Protection Regulation, that goes into effect on May 25, 2018, and have questions, you are not alone. According to MailChimp, “It regulates how any organization that is subject to the Regulation treats or uses the personal data of people […]

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AdWords Extensions Equals Increased Visibility and Revenue

If your firm uses Google AdWords in its marketing strategy, here are some tips about extensions that not only increases local visibility, but also helps to generate revenue for your firm. What are AdWords extensions? Extensions are informative snippets that appear within your ad, such as location, call outs, phone, services, and more. They appear […]

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