The whitepaper section of our site covers topics, such as:
- Marketing How To’s
- Tools to help make you more efficient
- Tips and insights into online marketing
- Social Media topics to help you better understand the ins and outs of this marketing strategy
Marketing Content
- Preparing for a Communication Crisis – Your Plan
- Cracking the Marketing ROI Code eBook
- Google Ads Primer for CPAs
- 10 Tips in 10 Minutes
- Google Analytics for Small Business Owners
- Are my content development efforts paying off?
- How to create an instant audio book from a PDF (image)
- Google Analytics Basics for Small Business Owners
- Fresh, Summer Marketing Ideas for Business Success
- Do I really need AI in Marketing? Rise of the AI Marketing Machine: Driving Growth in Accounting Firms
- Google Keyword Planning (Ads) Activity Sheet
- The Ultimate Guide to FB Ads eBook
- How to Re-Engage Email Slackers eBook
- SEO for the smaller CPA firm (infographic)
- Website landing page activity sheet
- SEO Keyword Activity Sheet
- SEO Tips and Tricks to Getting Found Online
- SEO Checklist for the Do-It-Yourselfer
- Marketing Tips for CPAs and Small Business Owners
Social Media Content
- Social Media Risk Management primer
- Social Media Pros Writing Template
- How to be a Social Accounting Firm ebook
- How to Become the MacGyver of Social Media for Business (workshop materials)
- How to Achieve 1000+ Linked In Followers
- Leveraging Social Media for Networking (slide PDF and Activity Book)
- Social Media Activity Book for Small Business Owners
- LinkedIn Sponsored Updates Make Sense eBook
- 6 Social Media Pitfalls to Avoid (PDF slide deck or video)
- Top 5 Things CPAs Need to Know About Social Media (video)
- Social Media for Business – Primer (slide deck download and video)
- 6 Ways to Take Advantage of LinkedIn in the Sales Life Cycle
- Creating a LinkedIn Ad Target Audience (video)
- Using LinkedIn for Prospecting (video)
- Social Media for Real Estate Agents
- Introduction to Social Media for Business (eBook, large PDF file)
- Social and Digital Marketing Tips for CPAs
- Uncovering Social Media and SEO Opportunities to Maximize Your Firm’s Digital Reach (Slides and Infographics)
Other Great Resources
- Read our blog.
- Connect with us on social media (Facebook, Twitter, Pinterest, LinkedIn, and YouTube).
- Join our mailing list for monthly emails filled with tips, videos, and marketing techniques.
- Check out our YouTube channel.