Digital Marketing

digital-marketing Digital Marketing

Photo: Carlos Muza

We help clients to increase their online presence through digital marketing, such as Google and Bing ads (previously adwords), social media ad buys, boosted posts, and more. And, we don’t ask you to spend a ton of money. You can do this with a very reasonable budget, or run ads only when you need to, e.g., slow times, promotional periods, high-visibility events, and more.

  • Search Engine Marketing (SEM)—Leveraging Google AdWords, and Bing/Yahoo!—the world’s largest search engines—to help you market to your customers based on a pre-defined budget set by you. We will monitor the account, track metrics, provide reporting, and monitor your account to help increase online search results for your company, firm, or organization.
  • Search Engine Optimization (SEO)—Through SEO efforts you can increase your search engine results through your own web site tools. For example, ensuring you are using best practices on your website, such as tagging content and images, backlinks, title and header tags, meta keywords, and more, will help to naturally increase your rankings in major search engines.
  • Google / Bing Ads—We can help write, manage, and report your online advertising through the Google or Bing advertising platform.
  • Web Site Updates and Design—We are skilled designers from architecture to development and publishing. If you are looking for site update or are starting from scratch, we can help you out.
  • Logo Design—Working with a tremendous array of designers gives us the flexibility to find the right one for your project. From simple to complex, let us design the logo that speaks for your company.
  • eNewsletter Design and Deployment—We help you determine the best type of digital newsletter, and can help you write it, edit, design, and deploy it.
  • A/B Split Testing and eMail Development—Demonstrating how A/B split testing on imagery, copywriting, calls to action, and more help to increase click-thru rates and opens.
  • Copywriting and Editing—With more than 20 years of experience in the marketing, communications, and technology fields, and nearly a dozen years in financial services, we can offer you a web site review as well copy editing for blog content, eMails, digital marketing, and web sites.
  • Sharing best practices—Let us help you stay ahead of the curve by offering news and information about best practices in the digital marketing space.