If you’re getting started with a new social media profile or if you’ve been on social media for a while, here are some best-practice tips to build or refresh your profile(s). What are social media profiles? Think of your social media profile like a person or your brand’s digital business card. It displays key details, […]
How to Create a Social Media Profile – Best Practices for 2024 Read More »
Today, we’re going to chat about something super important for creating a killer social media content strategy – S.M.A.R.T. (SMART) goal activities. Without goals, how do you know you’re reaching your social media, and overall business, goals? What are SMART goals? SMART stands for Specific, Measurable, Achievable, Relevant, and Time-bound. These are like the magic
Why SMART Goal Activities are Super Important for Social Media Content Strategy Read More »
Depending on who you ask, B2B social media could be dead. Or, you could take steps to increase your organic social media reach by switching things up a bit. The Facts According to Forbes, on Facebook, organic social reach has been declining for years, with research showing that just 0.07% of a page’s fans engage
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If you are leveraging, or considering adding, a social media effort to your company’s marketing efforts, this blog is for you. Here are 10 questions business owners often ask me before they start using social media to promote their business online. Q1. How can I best use social media to reach my target audience? Identify
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Alexandre Rizos, (@alexandrerizos) communications director at AXA XL, recently asked his Twitter followers for advice before training senior execs on how to use social media. The community delivered these top 10 tips. Top 10 Tips Analyzing the competition and using content example from other leaders as best practices. @I_Am_GKennedy Do a competitive analysis other C-level
Success in Social Media: A Cheat Sheet for Senior Execs Read More »
