Becky Livingston

marketing-tips-new-year 22 Marketing Tips for the New Year

22 Marketing Tips for the New Year

It’s that time of year again when you start implementing your marketing strategies for the New Year. What’s that? You haven’t begun! Well, here are 22 simple tips to help get your social media and digital marketing off the ground in the new year. Download the complimentary infographic for easy reference.  Simple Marketing Tips Update

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marketing-copy-213x305-1 Warning: Your Marketing Copy Might Be Forgettable—Try This Technique Instead

Warning: Your Marketing Copy Might Be Forgettable—Try This Technique Instead

In marketing, getting your audience’s attention is the biggest hurdle. This is where “pattern interrupt” comes into play—a powerful technique used by copywriters to: What is a pattern interrupt? Pattern interrupt is any unexpected change in tone, format, or language that causes a mental pause. When people scroll through content, they develop habitual reading patterns,

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