30-day-blog-challenge-532x266-1 30-Day Accounting Blog Post Challenge

30-Day Accounting Blog Post Challenge

If you take on this blog challenge, you’ll thank me later. I promise. Not only will you create relevant blog content for your audience, you will also be able to break the content into pieces for video clips, social media posts, and more. Plus, you can create a pillar page on your site with all […]

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crisis-stmt How to Write a Social Media Crisis Statement

How to Write a Social Media Crisis Statement

Nobody wants to think a social media crisis can happen to them, but it can. Here’s how to craft a social media crisis statement to help you respond to the situation quicker. Include the following items: A factual headline. The date and time. The location of the incident. Basic details have been confirmed. Actions your […]

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4-types-sm-crisis 4 Types of Social Media Crisis – Are you ready?

4 Types of Social Media Crisis – Are you ready?

Planning for a social media crisis for your company isn’t a nice to have; it’s a must-have. If you don’t think so, consider these common situations below. Does any sound familiar? Whether you own a nonprofit, small business, or mid- to large-scale business, you have probably heard about one of these happening to someone just […]

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4-steps 4 Steps to Take During a Social Media Crisis

4 Steps to Take During a Social Media Crisis

If you fear a social media crisis could impact your business, you are not alone. According to this Beekeeper article, “No organization is immune to a potential crisis. From the quaintest mom-and-pop shop to blue-chip, Fortune 500 companies, each has inherent vulnerabilities that, when the right (or wrong!) circumstances arise, can balloon into a full-blown […]

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9-things 9 Things to do Before A Social Media Crisis Happens

9 Things to do Before A Social Media Crisis Happens

If you think a social media crisis won’t happen to your brand, you are wrong. The likelihood has grown stronger than ever before. HubSpot shares some eye-opening crisis communication stats. The one that stood out to me was “69% of business leaders reported experiencing a crisis over a period of five years, with the average […]

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instagram-hacks-532x266-1 7 Hacks to Increase Instagram Reach and Engagement

7 Hacks to Increase Instagram Reach and Engagement

If you’ve been loading up your company’s Instagram posts with hashtags, you may be disappointed to learn that hashtags are not the be-all-end-all way to get found on this busy platform. 7 Instagram Hacks Here are seven hacks you can use today to increase reach and engagement tomorrow without relying on those pesky hashtags. Know […]

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