GA4 Campaigns Report

Are you running Google Ads or other campaigns you want to track in GA4 reports? It’s not straight forward. That’s why I created this custom report you can use to view specific campaign data.

How to create a custom GA4 Campaigns Report.

This report is for Google Ads or other campaigns.

  1. From the left navigation panel, choose Engagement > Conversions
  2. Change the report date in the top, right corner.
  3. Click Save as a new report.
  4. Click Dimensions in the top, right corner. Delete the options shows. Then + Add dimension. Choose Campaign, then Source, and then Medium.
  5. Click Apply.
  6. Click Metrics. Delete all the options shown.
  7. Then + Add metric. Choose Conversions, then Total Users, then Event Revenue, and then Enagement Rate.
  8. Click Apply.
  9. Click Save changes to current report. Refresh the screen to see your new report.
  10. Click the Back link in the top, left corner.
  11. Click Reports in the left navigation bar.
  12. Click Library at the bottom.
  13. In the Life Cycle Box, click Edit collection.
  14. Scroll to find your report and then drag it under the Engagement area.
  15. Click Save to current location.
  16. Click Back. From your left navigation bar, you should see the new report under the Life cycle Engagement topic where it was placed.

View your new reports.

  1. Login to your Google Analytics Account.
  2. Under Properties and Apps, choose the GA4 view.
  3. From the left navigation bar, click the Reports icon (looks like a graph).
  4. In the top, right corner, change the reporting date to the dates you want to review.
  5. From the left navigation bar, choose the report you want to view. When you’ve found it, click the Share icon in the top, right corner.
  6. Choose to share the file via a link, or download the file as a PDF or CSV file. The file will save to your downloads folder.

Reports commonly viewed:

  • Acquisition > Overview, Traffic Acquisition and Traffic by Channel and Social Media
  • Engagement > Overview, Events, Content by Pages, and Campaigns
  • Demographics > Overview, Demographic Details, and Traffic by Country/City
  • Tech > Devices and Tech Details

Sharing Reports

Unfortunately, scheduled reports are unavailable in GA4—currently. So, you’ll have to email the reports when you need to share them. They are available as an email link directly from GA4, or you can download a PDF or CSV file and share it via your own email program.

Where’s my GA4 ID?

  • Go to your GA4 property and click on “Admin” on the bottom left.
  • Under “Property,” click “Data streams.”
  • Click on “Web.”
  • Click on your web data stream name.
  • Your measurement ID is in the top right.

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