We often create videos for our marketing and social media tips, which you can also find on our YouTube channel. Teach AI to write on brand – every time! Need Marketing Help? Consider Copilot for Your Wingman What is weirdvertising? How to Increase Google Analytics Data Retention Controls Beyond 14 Months GA4 Analytics Retention Options […]
The summer has been hot. When I say hot, I mean melt-your-face-off hot. Speaking of hot, how are your marketing efforts fairing this year? Has your return on investment (ROI) been so good it’s hot? If not, here are some pointers. What’s Marketing ROI? Marketing ROI is simply the extent to which marketing activities add
Is Your Marketing ROI Melting? Read More »
Recently a colleague asked if there’s a specific strategy that people are using in social media when they create a post with a link? Instead of putting the link in the main post, they’re putting it in a comment/reply. It’s a great questions and one that can only be answered with, “well, that depends.” Sprout
To Link or Not to Link in Social Media Post Comments Read More »
SEO Audits Actionable, easy-to-understand SEO insights backed by current best practices for boosting your visibility and targeted traffic. Need help? Give us a call or submit an online form. Why aren’t you ranking? What’s stopping your website from capturing (and converting) more search traffic? Get answers — alongside an action plan or implementation that your
Crafting an effective social media marketing strategy is crucial in the ever-evolving digital landscape of 2024. Here are some the top trends business owners and marketers need to know for the new year. 10 Trends and Best Practices Here are the 10 best practices that will help you ace your social media game this year.
Social Media Trends 2024: Riding the Wave of Change Read More »
If you are leveraging, or considering adding, a social media effort to your company’s marketing efforts, this blog is for you. Here are 10 questions business owners often ask me before they start using social media to promote their business online. Q1. How can I best use social media to reach my target audience? Identify
10 Social Media Questions Business Owners Are Asking in 2023 Read More »
Alexandre Rizos, (@alexandrerizos) communications director at AXA XL, recently asked his Twitter followers for advice before training senior execs on how to use social media. The community delivered these top 10 tips. Top 10 Tips Analyzing the competition and using content example from other leaders as best practices. @I_Am_GKennedy Do a competitive analysis other C-level
Success in Social Media: A Cheat Sheet for Senior Execs Read More »
If you’re writing your company’s social media guidelines, first – good for you! Second, remember to add some cyber security tips to help employees avoid hacks and threats. Social Media Hacking Stats If these stats do not scare you into including some safety tips in your social media guidelines, I don’t know what will. Cyber
10 Cyber Safety Social Media Guidelines Read More »
When you consider that every employee has the potential to be a brand ambassador, providing them with some guidelines is a smart move. Without them, you could have staff creating their content, sharing unapproved copy, violating branding guidelines, and more. Sharing guidance is your company’s way of providing everyone on the team with the same
Why are company social media guidelines important? Read More »
