If you take on this blog challenge, you’ll thank me later. I promise. Not only will you create relevant blog content for your audience, you will also be able to break the content into pieces for video clips, social media posts, and more. Plus, you can create a pillar page on your site with all […]
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Nobody wants to think a social media crisis can happen to them, but it can. Here’s how to craft a social media crisis statement to help you respond to the situation quicker. Include the following items: A factual headline. The date and time. The location of the incident. Basic details have been confirmed. Actions your
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Planning for a social media crisis for your company isn’t a nice to have; it’s a must-have. If you don’t think so, consider these common situations below. Does any sound familiar? Whether you own a nonprofit, small business, or mid- to large-scale business, you have probably heard about one of these happening to someone just
4 Types of Social Media Crisis – Are you ready? Read More »
If you fear a social media crisis could impact your business, you are not alone. According to this Beekeeper article, “No organization is immune to a potential crisis. From the quaintest mom-and-pop shop to blue-chip, Fortune 500 companies, each has inherent vulnerabilities that, when the right (or wrong!) circumstances arise, can balloon into a full-blown
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If you think a social media crisis won’t happen to your brand, you are wrong. The likelihood has grown stronger than ever before. HubSpot shares some eye-opening crisis communication stats. The one that stood out to me was “69% of business leaders reported experiencing a crisis over a period of five years, with the average
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